How To Win All the Big Jobs

You pour great concrete. Driveways. Patios. Stamped. You do clean work. You show up. You finish on time.

So why is your phone quiet?

Because the customer with money in hand searched “concrete contractor near me”… and they found your competitor first.

That job? That money? That was yours. But they got it. It’s like you just bought your competitor a new boat and a lake house.

Let’s fix that today.

This is the simple guide to run ads for your concrete business. No fluff. No tech headaches. No agency BS.

You searched for concrete contractor marketing, concrete ads, Facebook ads for concrete contractors, Google Ads for concrete company, get more concrete jobs, concrete lead generation, driveway ads, patio ads, local marketing for contractors. Here we go!

Why Ads Matter for Concrete Contractors

• Your customers are on their phones.
• They search “concrete driveway [your city]”, “patio contractor near me”, “stamped concrete”.
• If you don’t show up, your competitor will.
• Every day you’re invisible online = lost jobs, lost money.

You want to make a ton of money. You want to beat every other concrete guy in town. You want to be the leader. Good. This is how you do it.

The Simple Ad Plan (Do This)

You don’t need to be a computer wizard. You just need a plan and 30 minutes.

1) Pick ONE service and ONE area

• Example: “Driveway replacement in Columbus, Ohio”
• Don’t try to sell everything to everyone. Focus.

2) Have ONE link where all traffic goes

• Your website page or a simple landing page
• Show your best work, easy phone number, and a big “Get a Free Estimate” button

3) Set up your Google Business Profile

• This is free and powerful
• Add photos of your work, service areas, hours, phone
• Ask happy customers for reviews

4) Run Facebook/Instagram ads ($5/day)

• Target: homeowners, 30+, within 15–25 miles of your city
• Show before/after photos of driveways and patios
• Use a short video walking a completed project if you have it

Copy template:

• Headline: “Need a New Driveway in [City]?”
• Text: “We pour clean, strong concrete driveways, patios, and slabs in [City]. Free estimates. Fast scheduling. Call now or tap to message.”
• Button: “Call Now” or “Get Quote”

5) Run a retargeting ad ($2/day)

• This follows people who clicked your ad or visited your website
• Simple message: “Still need a driveway? We’re ready when you are. Free estimate today.”

6) Add Google Ads (this is where the hot leads come from)

• Keywords to target:
  • “concrete contractor near me”
  • “driveway replacement [city]”
  • “stamped concrete [city]”
  • “patio contractor [city]”
• Send them to your ONE page with clear call to action
• Budget: Start with $10–$20/day and scale

7) Answer fast (this part makes you rich)

• Pick up the phone
• Call back leads in under 5 minutes
• Book the estimate on the spot

8) Show proof without being fancy

• Before/after photos
• Short testimonials (first name, neighborhood)
• Simple list: “Driveways • Patios • Stamped • Steps • Walks”

Common Fears (And Why They’re Wrong)

• “I don’t have time.”
  You don’t need 8 hours a day. You need 20 minutes to set up, then let it run.
• “I’m bad with tech.”
  You can text. You can tap. You can run ads. Keep it simple.
• “Ads are too expensive.”
  What’s expensive is losing $15k driveway jobs to a guy who just shows up online and you didn’t.
• “Agencies burned me.”
  Good. Now you know. You don’t need them to win. You need a simple system you control.

What to Avoid

• Don’t advertise 10 services in one ad. Pick one.
• Don’t send traffic to a slow or messy website.
• Don’t hide your phone number.
• Don’t wait days to call back.
• Don’t stop ads after 3 days. Let them work.

Quick Start Checklist

• ONE service + ONE city
• ONE page with easy call-to-action
• Google Business Profile updated
• Facebook ad: $5/day to homeowners
• Retargeting ad: $2/day to website visitors
• Google Ads: hot keywords in your city
• Answer calls fast. Book estimates now.

Want the Easy Button?

I built Super Simple Ads for local businesses like yours. It sets up your ads fast, finds the right people, creates the ads, and improves them every day—so you get more calls without wasting money.

• Cross‑platform (Facebook, Instagram, Google)
• Smart targeting for homeowners near you
• Clean tracking so you see what works
• Support and simple training
• Just $100/month

You can do this. You can be the concrete leader in your city. You can win the big jobs. You can buy your own boat and your own lake house.

Or… you can keep buying them for your competitors.

Your call.

👉 Try Super Simple Ads and make your phone ring:
👉 Join my free MAD Method group for more help:

— Pat Cherubini
27+ years helping local contractors grow. No fluff. Just jobs and money.