If you’re a local business owner, you’ve heard the promises from marketing agencies. You probably think you have a lead problem.
You do but…
You have no leads because you have a visibility problem. Customers can’t find you. Well, technically, they can find you but they don’t.
And here in Ohio, local businesses trust one person to fix that: Newark Ohio website designer Angie Cherubini.
It’s Invisibility, Not a Lack of Leads
“We’ve been burned before.”
“We tried ads, and they didn’t work.”
“That’s what the other guys promised.”
Sound familiar? As a business owner, you’re tired of guessing with marketing. You’re tired of spending money and getting nothing back.
The problem isn’t your work. It’s not your reputation. It’s simpler than that.
People who need your skills don’t see you when they look online.
You might be well-known in your hometown. But drive ten miles away? To Google, you don’t exist. You’re invisible.
The Visibility Gap: Why Hope Isn’t a Strategy
When a homeowner searches for “[your service] near me,” Google changes it to “[your service] in [their current city].”
Your address is in your hometown, so Google knows you work there.
But what about the other towns you serve? If you haven’t clearly told Google you work in Granville, Heath, or Columbus, it assumes you don’t.
Why would Google show you for a job in a city you’ve never mentioned? It won’t.
This is the visibility gap.
Sure, if someone knows your name, they can find you. But the real money is with customers who don’t know you. They search for what you do and where you do it.
If you don’t show up when they look, you have zero chance of getting that job. Ever.
Big companies buy visibility. Small contractors rely on hope. If customers “don’t” find you, nothing else matters.
Websites Don’t Create Traffic
A website is a tool. But by itself, it’s useless.
It’s like a store with no sign. It just sits and waits. Waiting doesn’t get your phone to ring. A pretty website is not the answer.
A website without traffic is a digital brochure nobody sees. It’s a drawer full of business cards that you never handed out. It cannot fix your visibility problem. You can explore other advertising ideas for small businesses, but the best system combines a smart website with paid traffic.
Your problem is not a lack of leads. It’s a lack of visibility.
The solution is a system. A system built to get you seen and turn that attention into jobs.
Meet Angie Cherubini: A Local Designer Who Builds Revenue
You don’t need another faceless agency. You need a partner who understands the grind.
Angie Cherubini is a website designer in Newark Ohio who gets it. She’s not just a web designer; she’s a local business owner who has been helping small businesses make money since 1997. Her company, Cherubini Designs, is a family-first business built on grit and results.
A Leader Forged by Experience
Angie’s journey began as a stay-at-home mom. She turned her design talent into a powerful business from the ground up. She is the creative force behind hundreds of local business websites across Newark, Licking County, Columbus, and nationwide.
Her work isn’t just about looking good. It’s about building websites that improve brand authority and generate revenue.
This drive is personal. Angie is a 4-year colon cancer survivor. She brings that same fighting spirit to every project. She knows how to face tough odds and build something strong enough to last.
Nicknamed “Mama Bini,” Angie leads with heart and a sharp focus on results. She understands your struggles because she’s a small business owner, too.
29 Years of Local Trust
Angie Cherubini founded Cherubini Designs in 1997. By 2026, she’ll have 29 years of experience. That kind of long-term success is rare.
She built her agency from a one-woman shop into a family-owned powerhouse. She now works alongside her husband, Pat.
Her deep experience with custom web design for small businesses is built on long-term client relationships. Her clients in Newark, Granville, and Zanesville get a local partner invested in their success. Unlike a generic national agency, Angie provides direct, personal guidance. You can read more about Angie’s story and unique approach right here.
When you work with Angie, you partner with an expert as committed as you are. She doesn’t just build websites; she builds revenue-generating assets for your business.
Cherubini Designs: A Family Agency Built to Win
A website is only half the battle. A great site nobody sees is just an expensive business card.
That’s why Angie partnered with her husband, Pat Cherubini. Together, they run Cherubini Designs, also known as The Cherubini Company. It is a true family-owned website design agency in Newark, Oh built to deliver a complete system.
Angie is the creative lead. She is the lead designer who builds the powerful website.
Pat is the advertising strategist. He is the co-owner and paid traffic expert who provides the fuel. He makes sure your website gets seen by the right people.
They work together for one purpose: making your phone ring.
Websites Built to Make Money
Many designers build pretty websites that do nothing. At Cherubini Designs, their belief is simple: a website’s only job is to make you money.
Every project is a custom web design for small businesses. No templates. No cookie-cutter solutions.
Each site is built to be mobile responsive, load fast, and have an SEO-friendly structure. The design is aligned with a clear marketing strategy. Strong calls-to-action turn visitors into customers.
This is why they have clients for decades. They specialize in helping small, local businesses. Everything they build is Made in the USA. When you work with them, you support a local Ohio business.
A Track Record of Real Results
With nearly 29 years of experience, this website design company in Ohio has a long history of success. Cherubini Designs has completed over 457 projects for small businesses in Licking County, Newark, Columbus, New Albany, Granville, Zanesville, Johnstown, and nationwide including Tampa and St. Pete.
As a Licking County website design company, they understand the local market better than any national agency. Their mission is simple: build you an asset that fixes your visibility problem and creates a predictable stream of high-quality leads.
You can learn more about their family-driven approach and commitment to local business growth.
How a Lead Machine Creates Predictable Growth
Relying on hope is a recipe for a fragile business. Predictable leads give you control. You can turn down small jobs and take the big ones that grow your company.
This is what a Lead Machine does. It’s not just a website. It is a two-step system designed by Newark Ohio website designer Angie Cherubini and her team.
It is an asset engineered for one purpose: to make your phone ring with consistent, quality leads.
Step 1: Build the Machine
First, we build the machine. This is a high-converting, search-optimized website. It is structured by your services and all the cities you work in.
This is critical.
Your customers search for “roofer in Granville,” not “roofer in Central Ohio.” A website that only mentions your hometown is invisible everywhere else. We fix that.
A standard website is a silent brochure. A Lead Machine is a salesperson that works 24/7 to find and convert customers in your entire service area.
This machine includes:
- Clear Calls to Action: We make it easy for customers to call you or request a quote.
- Fast Load Speed: We build for speed on desktop and mobile. A slow site kills leads.
- Mobile Design: Most customers find you on their phones. We build for their screen first.
- Tracking and Alignment: We track what works and align the site with your Google Business Profile for maximum local impact.
Step 2: Fuel the Machine
A machine needs fuel. A website cannot create its own traffic. It waits.
The second step is to fuel the machine with paid ads.
Ads create immediate visibility. They put you in front of buyers searching for your services right now. Ads drive high-intent traffic to your Lead Machine from day one.
The website and ads work together as a system.
A website without traffic doesn’t work. Ads without a website that converts waste money.
This infographic breaks down our family business values. We focus on team, purpose, and getting you real results.
Our approach is different. This table shows the gap between a typical website and a system designed for growth.
Traditional Website vs Lead Machine System
| Feature | Traditional Brochure Website | Cherubini Designs Lead Machine System |
|---|---|---|
| Primary Goal | To look good and list services. | To generate phone calls and qualified quote requests. |
| Geographic Focus | Mentions one main city. | Targets every city and town you service. |
| Visitor Experience | Focused on “about us” or portfolio. | Focused on conversion with clear calls to action. |
| Traffic Source | Relies on hope and referrals. | Fueled by paid ads for immediate, consistent traffic. |
| Business Impact | A passive expense. | An active lead generation asset with a clear return. |
The Lead Machine system turns marketing from an expense into an investment. It delivers a consistent flow of profitable jobs.
Serving Licking County and Central Ohio for 29 Years
There is a big difference between a national company and a local team. We are Cherubini Designs, a family-owned website design agency. We are your neighbors.
We live here. We raise our families here. We support the same local businesses you do.
We understand the communities of Newark, Granville, Columbus, and New Albany because we are part of them. This local knowledge is a powerful advantage.
Your Partner in a Booming Market
Central Ohio, especially Licking County, is growing fast. New investment and jobs are creating huge demand for home services.
New residents are pouring in. They don’t have a go-to contractor yet. They are using Google to find one.
That’s why you need a dedicated local website designer in Newark Ohio like Angie Cherubini. You can learn more about the specific opportunities for contractors in Licking County right here.
If your business is invisible in the towns they’re searching from, you are missing out on this work.
We Speak Your Language
We specialize in small business website design because we are a small business. We don’t use confusing jargon or fluff. We talk straight.
When you call, you talk to the owners, Angie and Pat Cherubini. Not some account manager in another state.
We have been doing this for nearly 29 years. We build our business on relationships and results for our community.
You don’t just need a website. You need a partner who is invested in your success. That’s what you get with a local expert committed to helping our community thrive.
You Have Questions. We Have Straight Answers.
Most business owners we talk to have been burned before. You’ve heard big promises and seen small results. Skepticism is expected.
Here are direct answers to common questions.
What Is a Lead Machine?
A Lead Machine is a two-step system. First, we build a high-converting website. It is structured by service and every city you work in. This makes you visible where customers are looking.
Second, we fuel it with paid ads. Ads drive high-intent local buyers to the site. This generates calls and form submissions.
The website is the asset. The ads are the fuel. Together, they produce consistent lead flow. It is a website built to turn traffic into calls, not a pay-per-lead service. We are flat-rate and transparent. It is designed for one goal: leads.
“I’ve Been Burned.” How Are You Different?
We hear this all the time. It’s why we built our business on trust and results.
We are a family-owned website design agency right here in Newark, Ohio. Our reputation in this community is everything.
- Transparent Pricing: Our flat-rate pricing is simple. You know exactly what you’re paying. No surprises.
- Local Accountability: We have been here for almost 29 years. Our success is tied to the success of local businesses like yours.
- No Long-Term Contracts: We earn your business every month.
As the trusted website designer in Newark Ohio, Angie Cherubini knows trust is built, not claimed. We live here. We are committed to helping local businesses win.
I’m Already Busy. Why Do I Need More Leads?
Being “busy” is not the same as being profitable. Are you busy with the high-margin jobs you want? Or are you busy with whatever comes your way?
A Lead Machine gives you control. A predictable flow of quality leads means you can be selective.
You can turn down small, low-profit jobs. You can focus on the big-ticket work that grows your business. This is not about getting more leads. It is about getting better leads.
Predictable leads give you control. When you choose your jobs, you build a strong business that isn’t fragile.
How Long Until I See Results?
The Lead Machine system is designed for now and later. The website itself is built to rank in search results over time. That is the long game.
But you can’t wait months for the phone to ring.
That’s what ads are for. They create instant visibility. When we launch your ads, your business is in front of customers searching right now. You can get calls and leads within days.
At Cherubini Designs, we don’t just build websites. We build systems that solve the visibility problem for good.
If customers don’t find you, nothing else matters. Lead Machines are built to fix that.
Ready to take control of your growth? Let’s schedule a call today.
